Communication

With many years of communications experience between us, those working with Ruth McNeil & Associates are able to use this expertise to provide:

 Conduct communication, branding and reputation research

 Write reports for further dispersion and develop internal (staff) and external communications

 Run workshops or work with you on press releases or website communications to present the major research results


 Produce reports based on current best practice models

Charity and Commercial Matching

With 186,000 charities to choose from we can conduct the qualitative focus group or quantitative structured research to help you find the perfect partnership through a process of identifying:

 Business goals
 Themes
 Issues
 Charities
 Pitch
 Selection

All of which seeks to fully involve staff at all levels in the process. Internal consultaton can be as important as determining what consumers or other stakeholders feel might be the best "fit". Affinity between organisation and cause is important for cause related marketing success.